Fields of expertise
Continuously liaising with the regional business base (in particular the wine, agri-food, technology and creative industries), BEM works on anticipating the trends that will make tomorrow's economy.
The close association between the concerns of private businesses and our academic research has led to the creation of CEREBEM, BEM's research centre, which focuses on three key areas of expertise.
3 key areas of expertise
4 academic chairs complete the research work carried out at BEM:
4 academic chairs
- Sustainable Development and Global Corporate Responsibility,
- Sales management,
- E-commerce and Retail,
- Arts, Culture and Business Management in Europe.
Further to these research priorities, the global responsibility of future managers and entrepreneurship are tackled in all our programmes as a common foundation (bachelor, master's, specialised master's).